036: Create a Simple Marketing Strategy That Fills Your Services with Tamika Auwai
If you’ve been relying on referrals and you’ve reached the point where you’re ready to put together a marketing strategy then you definitely want to listen to this episode. Today I am excited to be sharing this interview with my friend Tamika Auwai.
Tamika helps service providers, consultants, experts and coaches put together a marketing strategy based on her nurture marketing framework, The Nurture Matrix™. In this episode, she shares what this framework is and how it differs from launch content marketing.
She discusses her transition from working a corporate job to starting her own marketing agency, what led her to the decision of simplifying her business model and why you should trust your gut when it comes to making changes within your business.
What’s in this episode:
- What led Tamika to launch her nurture marketing agency
- Her realization that she needed to create a simpler business model
- How she and her team do marketing differently than most other marketers
- Why she believes less is more
- Tamika’s tips on the first thing you should do to set up your marketing strategy
- The differences in nurture marketing vs. launch content marketing
Connect with Tamika:
Website | Instagram | Facebook
About Tamika:
Tamika is the CEO of Orisha Creative, a full service, nurture marketing agency serving growth-focused online Coaches, Consultants and Experts. She is the creator of The Nurture Matrix™, a high-converting evergreen nurture marketing framework that keeps her clients off the content creation treadmill and fills their premium service offerings months in advance.
